15 August 2013 marked the 125th anniversary of the birth of Migros founder Gottlieb Duttweiler. “Dutti” not only wrote business history and helped shape Switzerland as a politician, but also created an institution that is unique across the world – the Migros Culture Percentage .
125 years of Gottlieb Duttweiler
Migros Online Archive
Music consumption in the digital age
Since 1957, the Migros Culture Percentage has provided access to culture, education, and self-development for interested individuals and the general public in Switzerland.
Winner Demotape Clinic 2011 Pop
The Migros Culture Percentage launches an umbrella campaign